What to do with Solar Leads and Debt Settlement Leads

Effective lead generation is cause for celebration. It means that a company’s marketing efforts or choice of investment to purchase solar leads and debt settlement leads online has had a positive outcome. It’s important not to get caught up in the moment too much as lead generation is really only the tip of the iceberg when it comes to any sales process.

Making Contact

In the most basic sense, solar leads and debt settlement leads are simply people that have shown interest in a product. To close the deal, they need to be convinced to take action and purchase the product. To do this, contact must be established.

The most effective ways to make contact with a lead rely on the response time and the amount of attempts:

l     The sooner a lead is responded to the better the chances of making contact. Ideally, lead response should take place within a minute of generation.

l     Statistically speaking, contact is made on the 5^th or 6^th attempt. Yet studies show that many times, leads aren’t contacted a second time. Failing to be persistent in the pursuit of establishing contact will inevitably lead to the loss of potential conversions.

Establishing Trust

When a prospect is contacted, even if they are interested in the product, they will more than likely be wary of being ‘sold’ something. Brokers must convey the fact that they can be trusted to provide a quality service by listening to the prospect’s needs and concerns and showing them how they can provide a solution.

Deals are closed by being seen first, then being heard and finally by providing a solution to the prospect’s problem.

Stacy Morgan is a baker, a blogger, and marketing maven at RGR Marketing. When she’s not baking delicious treats, she’s writing informational articles about online marketing and online lead generation. Over the years Amy has become an expert in solar leads , best possible debt settlement leads at the best price from rgrmarketing, solar leads, debt settlement leads, tax leads, amongst others offered at RGR Marketing. She is always happy to answer any mortgage marketing questions you may have.